Double Opt-In Verification

by
Odoo

52.10

v 16.0 Third Party
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies CRM (crm)
Discuss (mail)
Email Marketing (mass_mailing)
Website (website)
Calendar (calendar)
Contacts (contacts)
Lines of code 719
Technical Name lt_double_opt_in
LicenseOPL-1
Websitehttps://www.lumitec.solutions
Versions 16.0
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Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies CRM (crm)
Discuss (mail)
Email Marketing (mass_mailing)
Website (website)
Calendar (calendar)
Contacts (contacts)
Lines of code 719
Technical Name lt_double_opt_in
LicenseOPL-1
Websitehttps://www.lumitec.solutions
Versions 16.0

Double Opt-In

How to Protect Your Business and Subscribers with Double Opt-In Verification

According to the General Data Protection Regulation (GDPR), a user's email address must be confirmed before a newsletter can be sent. If we don't do it, we make ourselves liable to prosecution to protect against abuse by third parties who could subscribe to newsletters without the owner's consent.

Solution
To implement this procedure in email marketing, you must activate the Double Opt-In option in the mailing lists and contacts. Only if a contact goes through the confirmation process by checking a box and verifying their email address will they receive the newsletter in the future.

To ensure that the customer receives emails from us, we must define the Double Opt-In procedure for the corresponding TAG. To do this, go to Mailingtags in the email marketing configuration and specify that a confirmation email will only be sent when the Double Opt-In option is checked. This can be customized by searching for "Double" in Email templates and editing the corresponding template.

It is important to note that the Double Opt-In procedure must also be defined in the lead by creating a TAG and integrating it into the web form. This ensures that only users with a confirmed email address are added to our mailing list.

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